Limited offer at Austin Reed

For a limited period only enjoy 20% off all full price items at Austin Reed, simply shop from our range of full price items and enjoy the feeling of 20% being automatically taken off your bill as you checkout. This means you can shop the entire Austin Reed site without any restriction and enjoy the fullest range of classic British quality and style.

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About Austin Reed

From humble beginnings in the city of London, the Austin Reed Group now boasts over a century of design excellence and an international reputation that's founded on personal service, remarkable tailoring and a passion for quality without compromise. Blending traditional values with 21st century innovation, the company has transformed itself from a heritage-led business into a dynamic, progressive global group that is both fashion-forward and classically elegant.

Austin Leonard Reed, the son of a men's clothing retailer from Reading always dreamed of opening his own London store. So on the 7th July 1900 when he opened his first shop on Fenchurch Street, it was the culmination of years of experience and hard work. He first learnt the trade alongside his father and then in the US where he studied at some of the most impressive retail outlets across the Atlantic.

The first menswear retailer to specifically target the growing population of London commuters, Austin Reed specialised in ready-to-wear menswear that was still made with the same expertise and consideration as a made-to-measure suit but could be bought on the go by the time-poor businessman.

It was in the 1920s when Austin Reed really took flight, prompted by a centennial redevelopment in Regent Street and the subsequent arrival of the brand's prestigious flagship store, which remains to this day.